Details

For more than 40 years, IDEO has been a design company known for its human-centered, interdisciplinary approach. From designing the first manufacturable mouse for Apple to advancing the practice of human-centered design, IDEO has long been at the forefront of creating change through design. After designing and launching their core consulting website in Chinese for their Shanghai-based studio, IDEO sought a trusted advisor and partner based in China to help with everything from localization to hosting and ICP registration.

With a responsive, localized, and scalable digital presence, IDEO has kept pace with growth in the Chinese market.

The firm found its partner in Ekohe. Coordinating with a global resource base from IDEO’s San Francisco location, we helped build and maintain the firm's anchor portal in China as well as other narrative and event-based websites. Ekohe helped IDEO's technical teams to deliver an efficient, comprehensive path to maintaining and redesigning their newest core business site in Chinese , offering regulatory support (facilitating its 'license to operate'), server setup and systems administration, obtaining and registering the local domain name IDEO.cn, assuring digital platforms performed to standards (without VPN access), completing WeChat social integration, and more.

The result? A 'no worry,' diligent, and secure path for localization to China. IDEO has scaled both its brand recognition and revenue to new heights, leveraging IDEO.cn to keep pace with the explosive growth in Chinese markets. As an early entrant, the firm established a footprint that continues to generate positive returns. Ekohe has remained by IDEO's side as a trusted advisor, helping manage IDEO.cn for 8 years to date.